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1. Introduction

My Mobile DNA LLC ("Company" or "We") respects your privacy and are committed to protecting it through our compliance with this Privacy Policy. We have created this Privacy Policy to inform you of our policies regarding the collection, use, and disclosure of personal information and the choices you have associated with that information.

This policy describes and applies to the types of information we may collect from you or that you may provide when you visit "Our Website" and our practices for collecting, using, maintaining, protecting, and disclosing that information.

1.1 This policy applies to information we collect:
  • On this Website, including our services.

  • In email, text, and other electronic messages between you and this Website.

  • Through mobile and desktop applications you download from this Website, which provide dedicated non-browser-based interaction between you and this Website.

  • d) When you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.

1.2 It does not apply to information collected by:
  • Us offline or through any other means, including on any other website operated by the Company or any third party.

  • Any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Website.

1.3 Before using our Website and services, please carefully read our Terms of use and this Privacy Policy. By using this Website, you consent to the collection and use of your information in accordance with this Privacy Policy and our Terms of Use. If you do not feel comfortable with any part of this Privacy Policy or our Terms of Use, you should not use or access our Website or services. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.
1.4 Our Website is not intended for anyone under 18 years of age. No one under age 18 may provide any information to or on the Website. We do not knowingly collect personal information from children under 18. If you are under 18, do not use or provide any information on this Website or on or through any of its features. If we learn we have collected or received personal information from a child under 18 without verification of parental consent, we will delete that information. A parent or guardian may create an account for, and provide information related to, his or her child who is under the age of 18. The parent or guardian assumes full responsibility for ensuring that the information that they provide is kept secure and that the information submitted is accurate.

2. Information We Collect About You and How We Collect It

WE COLLECT PERSONAL INFORMATION WHEN YOU USE OUR WEBSITE AND ITS SERVICES. Personal information is any information that relates to you, identifies you personally or could be used to identify you including, but not limited to: your name, mailing address, email address, telephone number, or any other information defined as “Protected Health Information” under HIPAA laws and regulations.

Other types of personal information that we may collect includes information: you provide to us; collected automatically about your use of our Website; from third parties, including our business partners; about your internet connection, the equipment you use to access our Website, and usage details.

3. Information You Provide to Us.

3.1 The information we collect on or through our Website may include:
  • Information that you provide by filling in forms on our Website. This includes information provided at the time of registering to use our Website, subscribing to our service, or requesting further services. We may also ask you for information when you report a problem with our Website.

  • Records and copies of your correspondence (including email addresses), if you contact us.

  • Your responses to surveys that we might ask you to complete for research purposes.

  • Details of transactions you carry out through our Website and of the fulfillment of your orders. You may be required to provide financial information before placing an order through our Website.

  • The name and email address of individuals to whom you wish to refer our services.

  • Your search queries on the Website.

3.2 You also may provide information to be published or displayed (hereinafter, "posted") on public areas of the Website, or transmitted to other users of the Website or third parties (collectively, "User Contributions"). Your User Contributions are posted on and transmitted to others at your own risk. Although we limit access to certain pages, please be aware that no security measures are perfect or impenetrable. Additionally, we cannot control the actions of other users of the Website with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.
3.3 If you choose to utilize the Company’s services, you will collect the appropriate biological sample(s) using a DNA collection kit. The sample and its corresponding information will be provided to a Lab for the purpose of providing our services. The Lab will store your test results and related data as required by applicable laws, regulations, and the Association for the Advancement of Blood & Biotherapies (“AABB”) Relationship Testing Accreditation program standards. Samples and test related data may be used or stored for regulatory compliance or healthcare operations, and de-identified for internal quality control, validation studies, and internal research and development purposes.

4. Information We Collect Through Automatic Data Collection Technologies.

4.1 As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:
  • Details of your visits to our Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website.

  • Information about your computer and internet connection, including your IP address, operating system, and browser type.

4.2 The information we collect automatically may include personal information. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:
  • Estimate our audience size and usage patterns.

  • Store information about your preferences, allowing us to customize our Website according to your individual interests.

  • Speed up your searches.

  • Recognize you when you return to our Website.

4.3 The technologies we use for this automatic data collection may include:
  • Web Beacons. Pages of our Website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

5. Third-Party Use of Cookies and Other Tracking Technologies

Some content or applications, including advertisements, on the Website are served by third-parties, including our business partners, advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your personal information, about your online activities over time and across different websites and other online services, or both. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For information about how you can opt out of receiving targeted advertising from many providers, see Choices About How We Use and Disclose Your Information.

6.How We Use Your Information

6.1 We use information that we collect about you or that you provide to us, including any personal information:
  • To present our Website and its contents to you.

  • To provide you with information, products, or services that you request from us.

  • To fulfill any other purpose for which you provide it.

  • To provide to you with notices about your account, including expiration and renewal notices.

  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.

  • To notify you about changes to our Website or any products or services we offer or provide though it.

  • To send you marketing and promotional emails.

  • To allow you to participate in interactive features on our Website.

  • To determine which features and services users like best to help us operate the Website, enhance and improve our Website, and display advertising and marketing information.

  • To keep you secure and safe while using our Website, which requires us to process your personal information to combat spam, malware, malicious activities, or security risks.

  • To improve and enforce our security measures.

  • To maintain legal and regulatory compliance.

  • To enforce compliance with our (terms of use hyperlink) and Company policies.

  • To protect you, others, and our business, including, without limitation, using information for fraud prevention.

  • In any other way we may describe when you provide the information.

  • For any other purpose with your consent.

6.2 We may also use your information to contact you about our own and third parties’ goods and services that may be of interest to you. For more information, see Choices About How We Use and Disclose Your Information.
6.3 We may use the information we have collected from you to enable us to display advertisements to our advertisers' target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

7. Disclosure of Your Information

7.1 We may share or disclose personal information that we collect or you provide as described in this privacy policy in the following circumstances:
  • Within Our Organization. We may share your personal information with our subsidiaries, affiliates, and Collectors to fulfill the purpose for which you provide, including, but not limited to the Company’s services. Whenever an arrangement between the Company and our corresponding Collectors involves the use or disclosure of your protected health information, we must have a written contract that contains terms that will protect the privacy and security of your protected health information.

  • Labs and Health Consultants. We may disclose your information to the Lab(s) and Health Consultants involved in providing you services. Upon your request, we may disclose your information to others involved in your care, including your healthcare providers, the health system or clinic where your provider practices, and other providers that you designate to receive your information.

  • Analytics. We may share aggregated, de-identified information (for example, aggregated trends about the general use of our Services) publicly and with our affiliates, subsidiaries, and partners. This information will not include medical information.

  • Corporate Transactions. To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of My Mobile DNA LLC's assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by My Mobile DNA LLC about our Website users is among the assets transferred, and you agree to and do hereby consent to our assignment or transfer of rights to your personal information.

  • Third Party Advertisers. In certain circumstances we may share your information with third parties to market their products or services to you if you have not opted out of these disclosures. We contractually require these third parties to keep personal information confidential and use it only for the purposes for which we disclose it to them.

  • Consent. We may disclose your personal information for any purpose with your consent.

  • As Required by Law. Under certain circumstances your personal information may be subject to processing pursuant to laws, regulations, judicial or other government subpoenas, warrants, or orders. In coordination with regulatory authorities, we may be required to disclose personal information. Therefore, we will preserve and disclose any and all information to law enforcement agencies or others if required to do so by law or under a good faith belief that such preservation or disclosure is reasonably necessary to: (a) comply with legal or regulatory process (such as a judicial proceeding, court order, or government inquiry) or obligations that we may owe pursuant to ethical and other professional rules, laws, and regulations; (b) enforce our (Terms of Use hyperlink) and other policies; (c) respond to claims that any content violates the rights of third parties; or (d) protect the rights, property, or personal safety of the Company, its employees, its users, its clients, and the public.

8. Choices About How We Use and Disclose Your Information

8.1 We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:
  • Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.

  • Promotional Offers from the Company. If you do not wish to have your email address used by the Company to promote our own or third parties' products or services, you can opt out by sending us an email stating your request to info@mymobiledna.com. If we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions.

  • c) Targeted Advertising. If you do not want us to use information that we collect or that you provide to us to deliver advertisements according to our advertisers' target-audience preferences, you can opt out by sending us an email stating your request to info@mymobiledna.com.

8.2 We take pride in our Website’s privacy and security; however, we do not control third parties' collection or use of your information to serve interest-based advertising. Nevertheless these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

9. Accessing and Correcting Your Information

9.1 We are committed to ensuring that your personal information is kept accurate and up to date. However, it is up to you to update it with any changes. You can review and change your personal information by logging into the Site and visiting your Account profile page. You may also send us an email at info@mymobiledna.com to request access to, correct, or delete any personal information that you have provided to us. The Company reserves the right to refuse a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
9.2 If you no longer wish to participate in our Services, or no longer wish to have your personal information be processed, you may request to delete your account and the information in your account, subject to certain limitations, by emailing us at info@mymobiledna.com. Once you submit your request, we will send an email to the email address linked to your account requesting that you confirm your deletion request. Once you confirm your request to delete your account and data, your account will no longer be accessible while we process your request. Once you confirm your request, this process cannot be cancelled, undone, withdrawn, or reversed. When your Account is deleted, all associated personal information is deleted, unless we are required to maintain it for regulatory and compliance purposes or for a legal or business necessity.
9.3 If you delete your User Contributions from the Website, copies of your User Contributions may remain viewable in cached and archived pages, or might have been copied or stored by other users. Proper access and use of information provided on the Website, including User Contributions, is governed by our (terms of use hyperlink).

10. Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All personal information you provide to us is stored on our secure servers behind firewalls. Any payment transactions will be encrypted using SSL or other encryption technology, or will use our third party payment processors, who will use appropriate security procedures.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. You should not share your password with anyone. We urge you to be careful about giving out information in public areas of the Website like message boards. The information you share in public areas may be viewed by any user of the Website.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

The consumer is responsible for assuring that the Nominated Person understands the need for confidentiality and should not discuss the report's findings with anybody other than those listed.

11. Integration of Third-Party Platforms and Services

The Website may be linked to, rely on, and be integrated with websites, applications, interfaces, services and platforms operated by other companies, including Third-Party Services. The Website may also feature advertisements from these companies. We are not responsible for the privacy practices of such websites, applications, interfaces, services, and platforms operated by third parties that are linked to, rely on, or integrated with the Website or for the privacy practices of third party advertising companies. Once you leave this Website via a link, access a third-party service or click on an advertisement, you should check applicable privacy policies to determine, among other things, how related companies process personal information they may collect about you. This Privacy Policy applies solely to information collected by My Mobile DNA LLC.

12. Changes to Our Privacy Policy

It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users' personal information, we will notify you by email to the email address specified in your account and/or through a notice on the Website home page. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website and this privacy policy to check for any changes.

13. Entire Agreement

The Privacy Policy, our Terms of Use, and other relevant documents or policies constitute the sole and entire agreement between you and My Mobile DNA LLC with respect to the Website and supersede all prior and contemporaneous understandings, agreements, representations and warranties, both written and oral, with respect to the Website.

14. Contact Information

14.1 To ask questions or comment about this privacy policy and our privacy practices, contact us at: info@mymobiledna.com
14.2 To register a complaint or concern, please refer to the Arbitration Clause in the (Terms of Use https://mymobiledna.com/terms-of-use). Thank you.